Author Archives for Vanessa Horn

The Costly Pitfall of Focusing on Lower Priced Offers: Mistake #2 Revealed

April 10, 2024 7:30 pm Published by Leave your thoughts

In my recent series, I’ve been shedding light on the common mistakes that service providers often make when selling their programs and services. 

Today, let’s dissect Mistake #2: Focusing on a lower priced offer.

It’s a scenario I encounter time and again—coaches, consultants, and service providers eagerly discussing their plans to launch lower priced programs to cater to those who can’t afford their high-end offers. However, I’m here to tell you that this approach could be a grave misstep.


Unveiling the Top Mistakes in Selling Programs Online: Mistake #1

April 3, 2024 6:30 pm Published by Leave your thoughts

Embarking on the journey of selling programs and services online is an exciting yet challenging endeavor. Over the next several weeks, I’ll be diving into the top mistakes that service providers often make in this realm. It’s not just about identifying these missteps but also about conducting a crucial audit to ensure you’re focusing on what truly matters to increase your revenue.

Let’s kick off with Mistake #1: Attracting The Wrong Audience.

Have you ever found yourself frustrated by attracting prospects who constantly claim,


Mastering the Art of Closing High-End Clients: Classy Close Tip #4 Revealed

March 27, 2024 6:30 pm Published by Leave your thoughts

Are you ready to elevate your sales game and attract more high-end clients? Today, I’m excited to share with you #ClassyClose tip #4, a powerful strategy that can revolutionize your approach to closing deals with sophistication and finesse.

One common question I often receive from fellow entrepreneurs is, “How do you answer when your prospect asks, ‘So how does it work?'” It’s a crucial moment in the sales process, yet many make the critical mistake of diving straight into the logistics of their program or service.


Mastering the Art of Closing Sales: 

March 20, 2024 6:30 pm Published by Leave your thoughts

Insights from #ClassyClose Tip #3

In the world of high-end coaching, mastering the art of closing sales is essential for success. Today, I’m excited to share with you the third installment of our #ClassyClose series, where we delve into overcoming common objections with finesse and integrity.

Q: Vanessa, what do you say when someone says “I need to talk to my business partner or spouse”?

A: Let’s break it down step by step:

1.


Unveiling #ClassyClose Tip #2: Overcoming the “Can’t Afford It” Objection

March 14, 2024 4:12 pm Published by Leave your thoughts

Hey there, fellow sales aficionados! Today, I’m thrilled to unveil the second installment of our #ClassyClose series, where we delve into the art of overcoming common sales objections with grace and finesse. Are you ready? Let’s dive right in!

Q: Vanessa, what do you recommend when someone says they “can’t afford it”?

A: Ah, the dreaded “can’t afford it” objection – a familiar refrain in the world of sales. But fear not!


Mastering the Art of #ClassyClose: Turning “Think About It” into a Confident “Yes”

March 5, 2024 2:00 pm Published by Leave your thoughts

In the world of sales, there’s one objection that every high-end coach encounters: “I need to think about it.” But what if I told you that this seemingly insurmountable obstacle could actually be the key to closing the deal?

Today, I’m excited to share with you a #ClassyClose tip that has revolutionized the way I approach this common sales dilemma. Let’s dive in!

Q: Vanessa, what do you recommend when someone says they “need to think about it”?


How to Get More Focus As An Entrepreneur (Part 2)

July 26, 2019 9:35 am Published by Leave your thoughts

This is part II of the article “7 Keys to Get Laser Focused as an Entrepreneur”

Earlier this week I shared the first four steps…

1 – CREATE A BASELINE INCOME

2 – BEGIN WITH YOUR DREAM PROJECT

3 – PRIORITIZE

4 – PHASE YOUR CREATIONS

Today, I’ll cover the remaining 3 steps if you have difficulty getting focused and creating results from all your ideas.


How to Get More Focus As An Entrepreneur (Part 1)

July 16, 2019 5:13 pm Published by Leave your thoughts

You are multi-passionate. I get it. I am, too. And I work with gifted, talented, brilliant people like you every day.

But tell me if you can relate:

  • You have more ideas than you can possibly implement (at one time).
  • You have trouble discerning where to start to create substantial traction with your ideas.
  • Some of your ideas have been circulating in your head for YEARS.


Add $20k/mo with My 20/20 Time Management Formula

July 15, 2019 5:09 pm Published by Leave your thoughts

One of the most popular topics that I’ve been asked to speak on is my 20/20 Time Management Formula™.

Basically, it is how I added an additional $20K/mo income stream as a coach/consultant dedicating only 20 hours a week to it (or 3 days a week).

(You know, so we can spend some free time with our family, having inspiring conversations with friends, going to the gym, reading, doing a Netflix binge without feeling guilty,


Your prices

May 21, 2019 2:47 pm Published by Leave your thoughts

I’ve been sharing with you the top mistakes I see service providers making when trying to sell their programs and services.

Today, we are covering Mistake #2: Focusing on a lower priced offer.

Almost every coach, consultant, or service provider I speak with talks to me about the lower priced program they are going to launch to serve the people who cannot afford their high priced offers.

That is a mistake.